The Ministry of Interior, represented by Al Faraj Fund, and Dubai Media Foundation through Emarat Al Youm Newspaper, signed on Sunday morning an agreement to renew the Memorandum of Understanding for another year. The agreement aims to foster mutual cooperation to aid humanitarian cases at the rehabilitation and punitive institution. The aid is targeted to people needing assistance to settle their outstanding financial debts in order to release them from jail.
The MoU was signed at the Abu Dhabi Police General Headquarters by Colonel Ahmed Saeed Al Badi, Director of Al Faraj Fund and Adel Al Rashid, Managing Editor, Emarat Al Youm. The signing ceremony was attended by Colonel Abdul Hakim Saeed Al Swaidi, Secretary General of Al Faraj Fund.
The renewed MoU provides cooperation and collaboration between the two parties to organize an exclusive media campaign in the interest of the families and inmates of the rehabilitation and punitive facilities in the country. The campaign aims to settle their financial debts by paying their civil debts, blood money, and air travel tickets.
According to the MoU, the newspaper will publish media materials regarding the humanitarian cases of the inmates of the rehabilitation facilities. Financial assistance from donors will be received and used to help inmates and their families through Al Faraj Fund.
Colonel Al Badi confirmed that renewing the MoU is as a result of the success of the previous campaigns that were executed last year, which helped many inmates and their families.
“The police will not spare any effort to encourage and enable philanthropists to reach those who deserve help based on an objective and honest approach. We aim to implement the police forces’ social and moral mission towards people in need who have already served their imprisonment terms, in order to give them a fresh chance to start a decent life and enjoy the warmth of living in a family,” he continued.
Colonel Al Badi called upon society members, donors, and philanthropists to extend their assistance to this category of insolvent inmates, and to understand the financial conditions that have forced them to stay in jail after serving their imprisonment terms, saying that “behind each of those individuals, is a humanitarian story.”
Furthermore, Al Faraj Fund at the Ministry of Interior signed an agreement with Viola Communications, a company which specializes in advertisement services and public relations, at the Abu Dhabi Police General Headquarters on Sunday. The agreement states that the latter would organize media campaigns for Al Faraj Fund.
The agreement was signed by Colonel Ahmed Saeed Al Badi, Director of Al Faraj Fund, and Ammar Sharif, CEO, Viola Communications. According to the one-year agreement, Viola Communications will be committed to making the maximum efforts to bring success to the campaigns of the fund. The detailed information about the advertisement services was included in the two appendixes of the agreement.
The agreement also states that the company will be committed to all regulations and advertisement criteria practiced within the media industry, such as Radio, Television, and Internet, and within the advertisement industry in general, in order to guarantee that all advertisements executed by the company are legal and adhere to the laws and regulations applicable in the country.